Frequently asked questions.

What is Luna Lu?

Luna Lu is a swimwear discovery quiz. Tell us what you actually like - coverage, silhouette, support, fabric - and we match you to swimsuits from a wide range of brands, big and small, then link you straight to their site.

Is this based on my body type?

No. We match on preference, not body type - things like your style, coverage, and what you've liked or disliked before. We do ask for your usual clothing size so we can point you toward better options, but that's not the same as a body measurement, and it's never used to categorize you by "shape."

Will the quiz ask about my measurements or size?

We'll ask for your usual size to help narrow down options, but we don't take body measurements or ask body-type questions. It's a short quiz - just your size, style, coverage, and what you've liked or disliked before.

Is Luna Lu a fit or sizing tool?

Not quite. We take the size you give us into account when finding your matches, but we can't guarantee how any specific suit will fit - sizing varies from brand to brand. Always check the brand's own size guide before you buy. Once you're on their site, sizing is between you and them - Luna Lu isn't responsible for how a suit fits.

Does Luna Lu sell swimwear?

No. We're not a retailer. We don't stock anything and we never take your payment. Every link goes straight to the brand's own site, so you're buying from them, not us.

How does Luna Lu make money?

Some brands pay us a small commission if you buy through our link. That never changes what you're shown - matches are earned, never bought, and no brand's spending can move it up your results.

Are the links on Luna Lu affiliate links?

Some are, and we mark them. If you make a purchase through one, we may earn a small commission from the brand at no extra cost to you - it never changes which products are matched to you or how they're featured.

Is this a discount or coupon site?

No. There are no discounts and no price manipulation. We link to the brand's own product page at their price - they own the transaction, not us.

Is Luna Lu free to use?

Yes. It's free, there are no ads, and nobody pays to be in your results.

How do brands appear on Luna Lu?

We feature swimwear brands editorially. We credit every brand by name and link directly to their product page, because the whole point is getting their suits seen and bought. Brands don't pay to appear, and can't pay to rank higher in your matches.

Can a brand ask to be removed?

Yes. If you're a brand and would rather not be featured, email us at hello@lunaluswim.com and we'll remove you the same day.

I'm a brand - how do I get featured?

Email us at hello@lunaluswim.com. There's no cost and no commitment - we're happy to feature you either way, and if you have an affiliate program we'd love to apply so the traffic is attributable on your end.

When is the quiz launching?

Soon. Join the waitlist and we'll let you know the moment it's live.